Interview with Sanyin Siang, Behavioral Science Principles and Life Data Points

Posted: September 23, 2019/Under: Advertising, Brand Building, Business Development, Business Spotlight, Entrepreneurs, Featured, Marketing, Podcasts, Startup, Technology

Sanyin Siang is Derek’s amazing featured guest this week! Sanyin shares highlights from her journey, and how to accept positive affirmations and constructive criticism as data points in your life, importance of being generous, and how to be vulnerable.

Sanyin helps leaders launch and create value by focusing on mindset, behavioral change, and team and culture building. Sanyin is a CEO Coach, Advisor, Author,the Executive Director of Duke University’s Fuqua/Coach K Center on Leadership & Ethics (COLE) and a Professor with its Pratt School of Engineering.

The COLE center is a leadership laboratory that engages all of Duke’s Daytime MBA students and convenes high-level think tank gatherings to explore today’s complex leadership opportunities and challenges.

Sanyin coaches C-suite executives and is in the original cohort of Marshall Goldsmith’s 100 Coaches. She is an advisor for GV (former Google Ventures), Duke Corporate Education, and the Sports Innovation Lab. Her thought leadership has appeared in Forbes, Fortune, The Wall Street Journal, and CNN. She has more than 1 million LinkedIn followers. She is a LinkedIn 2017 & 2018 Top 10 Influencer and a 2018 Thinkers50 On the Radar.

Sanyin’s board service has included those of The Emily K Center, The Museum of Life & Science, Duke Children’s Hospital & Health Center. She is a Sr. Advisor with Dan Ariely’s Center for Advanced Hindsight and a faculty with StoryLab at Duke. She has spoken to audiences from the White House to Global Sports Management and Owners Summits.

Prior to Duke, Sanyin worked at the American Association for the Advancement of Science (AAAS), the world’s largest federation of scientific and engineering societies, and publisher of Science. Her initiatives explored the ethical, social, and legal implications of technological advances before they became reality.

Her book The Launch Book: Motivational Stories for Launching Your Idea, Business, or Next Career, uses behavioral science principles to help readers build the mindset for addressing major change.

Sanyin received a BSE in Biomedical Engineering and an MBA from Duke University.

Order “The Launch Book”: https://www.amazon.com/gp/product/B074JC5L9V/ref=dbs_a_def_rwt_bibl_vppi_i0

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