Interview with David Meerman Scott, Author of “Fanocrocy: Turning Fans into Customers and Customers into Fans”

Interview with David Meerman Scott, Author of “Fanocrocy: Turning Fans into Customers and Customers into Fans”

Derek talks with marketing guru David Meerman Scott about his new book “Fanocrocy: Turning Fans into Customers and Customers into Fans”. David answers questions such as how does a brand create fandom? And once it has die-hard fans, how does it channel their energy into growth for the organization? That’s where FANOCROCY comes in. Fandom isn’t just for actors, athletes, musicians, and authors anymore. It […]

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Interview with Vincent Pugliese, Author, Entrepreneur and Top Sports Photographer

Interview with Vincent Pugliese, Author, Entrepreneur and Top Sports Photographer

We recently chatted with Vincent Pugliese. Vincent is an author, entrepreneur, and one of the top sports photographer in the United States. Vincent has photographed top sporting events such as the Super Bowl, World Series, NBA Championship, and even WrestleMania! However, Vincent didn’t always have clear direction and success did not come easily. Listen as Vincent shares his early struggles, lessons he learned about freedom, and […]

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